Problem
As 3D printing adoption grew, users struggled to manage printers, files, and workflows across devices, locations, and experience levels. Existing tools were fragmented, hardware specific, and difficult to scale, creating friction for both individual makers and organizations. AstroPrint needed a centralized, web based platform that could simplify 3D printer management while supporting a wide range of users, from hobbyists to enterprises, and enable adoption across different printer brands and environments.
Solution
The AstroPrint Web Portal was designed as a unified software platform for managing 3D printers, printable files, and production workflows in the cloud. The portal enables users to connect printers, upload and manage files, configure slicing profiles, monitor print jobs, and collaborate across teams through a single, browser based experience.
The platform was built to support multiple user types and use cases, scaling from individual creators to enterprise and educational environments. A modular application architecture allowed features to evolve over time while maintaining consistency and usability. Integrated onboarding, documentation, and marketing touchpoints helped guide users from discovery through activation and long term engagement.
My Role
I led the design and execution of the AstroPrint Web Portal across product, marketing, and front end implementation. My work included UX and UI design, wireframing, and interaction design for core applications within the platform, as well as the creation of a cohesive visual system used across the site.
In addition to product design, I produced digital assets, marketing pages, and onboarding materials, and developed front end components to ensure design quality and performance in production. I also created marketing and educational videos, managed drip and lifecycle email campaigns, and collaborated closely with engineering and marketing teams to support user acquisition, onboarding, and retention through a seamless, end to end web experience.